{"id":992,"date":"2015-09-15T08:41:15","date_gmt":"2015-09-15T06:41:15","guid":{"rendered":"http:\/\/www.verolegno.it\/?page_id=992&lang=en"},"modified":"2015-10-19T10:38:33","modified_gmt":"2015-10-19T08:38:33","slug":"brand","status":"publish","type":"page","link":"https:\/\/www.verolegno.it\/en\/brand","title":{"rendered":"Brand"},"content":{"rendered":"

 <\/p>\n\n\n\n\n
The unique design of tree rings, a living testament to the seasonal cycle, representing wood\u2019s ever-renewing nature<\/span><\/span><\/td>\n\"\"<\/a><\/td>\nTwo simple words drawing a line between real, living wood and the many artificial alternatives<\/span><\/span><\/td>\n<\/tr>\n
Made in Italy: a centuries-old tradition of art, ingenuity and hard work that lives on today<\/span><\/span><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n

RealWood<\/strong> is the Italian trademark of quality and authenticity for wood and wooden furniture. The benefits it provides are twofold: for the consumers, it allows to distinguish real, high quality wooden materials from artificial imitations; for the producers, it sets apart their products from the unfair competition of shady companies that sell non-wooden products as if they were made of real wood.<\/p>\n

The RealWood Consortium<\/strong> and its Mark were created in the Nineties as an answer to the rising phenomenon of imitation wood usage in the furniture industry and the lack of transparency towards the consumer; from its foundation, RealWood<\/strong> has worked hard in order to defend quality, genuine, Made in Italy products, both in Italy and in the rest of the world, ever aware of the needs and knowledge of the modern consumer.<\/p>\n

\"associarsi\"<\/a>\"etichetta\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

  The unique design of tree rings, a living testament to the seasonal cycle, representing wood\u2019s ever-renewing nature Two simple words drawing a line between real, […]<\/p>\n","protected":false},"author":2,"featured_media":1563,"parent":0,"menu_order":0,"comment_status":"open","ping_status":"open","template":"","meta":{"_bbp_topic_count":0,"_bbp_reply_count":0,"_bbp_total_topic_count":0,"_bbp_total_reply_count":0,"_bbp_voice_count":0,"_bbp_anonymous_reply_count":0,"_bbp_topic_count_hidden":0,"_bbp_reply_count_hidden":0,"_bbp_forum_subforum_count":0},"_links":{"self":[{"href":"https:\/\/www.verolegno.it\/en\/wp-json\/wp\/v2\/pages\/992"}],"collection":[{"href":"https:\/\/www.verolegno.it\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/www.verolegno.it\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/www.verolegno.it\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.verolegno.it\/en\/wp-json\/wp\/v2\/comments?post=992"}],"version-history":[{"count":5,"href":"https:\/\/www.verolegno.it\/en\/wp-json\/wp\/v2\/pages\/992\/revisions"}],"predecessor-version":[{"id":1158,"href":"https:\/\/www.verolegno.it\/en\/wp-json\/wp\/v2\/pages\/992\/revisions\/1158"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.verolegno.it\/en\/wp-json\/wp\/v2\/media\/1563"}],"wp:attachment":[{"href":"https:\/\/www.verolegno.it\/en\/wp-json\/wp\/v2\/media?parent=992"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}